City Sightseeing Oxford recognised as tourist favourite with industry award

1 week ago Wed 10th Jul 2024

Oxford Bus Company Receive TripAdvisor's Travellers’ Choice Award for 2024

City Sightseeing Oxford has been recognised for its high levels of customer service after receiving an industry award prompted by feedback from guests on its bus and walking tours.

The city centre travel and tour operator received TripAdvisor’s Travellers’ Choice Award for 2024 for being placed in the top 10 percent of listings globally by tourists in the last year.

Tourists sighted City Sightseeing Oxford’s friendly guides, its walking tours and the frequency of services in their reviews. It follows City Sightseeing Oxford’s £ 4 million investment into an all-new fleet of electric open-top buses which have delivered zero-emission tours in the city since March.

Luke Marion, managing director at Oxford Bus Company, was pleased to receive the award and thanked customers for their positive feedback.

“We’re a customer-focused operation, so to be recognised for our high standards of service is very pleasing,” said Luke. “This award is a testament to the enthusiasm and knowledge of our City Sightseeing Oxford team, which includes our drivers, tour guides, ticket sellers and staff at our travel shop and visitor information point.

“We’re so privileged to serve such a historic city and act as a touch point to hundreds of thousands of tourists each year who want to learn more about what has and continues to make Oxford a special place.

“Our thanks go to our customers too, whose kind and voluntary feedback has led to this recognition.”

Founded in 2002, City Sightseeing Oxford operates daily bus and walking tours of the city, including access to Carfax Tower. a 12th-century church offering unrivalled views of Oxford from its peak.

Bus tours operate on a hop-on-hop-off basis and take in Oxford’s most iconic sights including Oxford Castle, Christ Church, Magdalen Bridge and the Ashmolean Museum with commentary available in 14 languages.

Its walking tours led by local experts extend to exploring the city’s university and its connection to the much-loved films Alice in Wonderland and Harry Potter.

John Boris, chief growth officer at TripAdvisor, said: “Congratulations to City Sightseeing Oxford on its recognition in TripAdvisor’s Travellers’ Choice Awards.

“Travellers’ Choice honours businesses that consistently demonstrate a commitment to hospitality excellence.

“This means City Sightseeing Oxford made a memorable impact on its visitors and many of them took the time to go online and leave a great review about their experience.

“People rely on TripAdvisor’s Travellers’ Choice seal to help them navigate the myriad of things to see, eat and do across the globe. We hope this recognition continues to drive business in 2024 and beyond.”

Tickets for all City Sightseeing Oxford tours can be purchased either online or in-person from bus drivers and roadside ticket sellers, as well as Oxford Bus Company’s Gloucester Green travel shop and High Street visitor information point.

Further details are available via